Sheepey Race: From Side Hustle to $7 Million per Year Tuning Cars (Pt. 2)
How do you start a car tuning business? Itโs not as difficult (or expensive) as you might think. Alex Soto started Sheepey Race in his home garage, growing it to a 7-figure business in just 7 years. If that sounds like something you want to do, you need to hear the tips and advice he shares in this interview.
Sheepey Race tests, sells, and installs after-market car products that are custom fabricated and racetrack-ready. Their staff is made up of enthusiasts who build and race cars of their own, and that experience is a large part of why theyโre trusted by their customers.
In part two of our interview with Alex, weโll dig deeper into how he started and grew his company. Heโll talk about which of their services bring in the best margins and how they choose which products and services they offer.
Weโll also see what day-to-day life looks like for the owner of a car tuning business and what a โgood dayโ and a โbad dayโ mean for Sheepey Race when it comes to profits.
Building a reputation as a high-quality, innovative tuning shop has been key in Sheepey Raceโs success.
Weโll learn how Alex keeps his company on the cutting edge and his most successful strategies for attracting new customers (and keeping his current client base coming back).
Whatever industry youโre in, Alexโs advice for business owners is a canโt miss! We hope youโve been as inspired watching this interview as we were filming it.
If you havenโt seen Part 1, watch it here: https://www.youtube.com/watch?v=gpaXqc2fbIU
Resources:
Start or scale your business with the UpFlip Academy – https://links.upflip.com/academy-yt
FREE access to โ137 most profitable businessesโ – https://links.upflip.com/137-business-ideas-yt
๏ธ Follow the UpFlip Podcast – https://links.upflip.com/podcast-yt
Join the UpFlip Newsletter – https://links.upflip.com/newsletter-yt
Check out Alexโs business – https://sheepeyrace.com
Timestamps:
0:00 Intro
0:43 Magazine Publication Exposure
1:43 Biggest Mistake
2:50 Business Ideas
4:25 Customer Packages
5:06 Research and Development Investment
6:38 What To Do Differently
8:12 Branding
9:42 Outro
#sheepeyrace #sheepey #sheepeybuilt
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