How to Celebrate Your Startup Brand Success and Reward Your Team
Launching and expanding a business is no small undertaking; it takes years of hard work and adjustment of all aspects, from its business model, product, brand messaging and management team, through to product delivery.
Celebrate and reward the success of your startup brand and its team members as milestone celebrations can have an enormous effect on company culture, motivation, reflection, and overall brand image.
Send out a company-wide email or post on the company’s intranet

No matter if it is weekly from your President or a monthly newsletter, communicating important news to all your team in one central place is an effective way of unifying. Just ensure your email style remains consistent so employees recognize which emails come directly from team leaders versus company-wide updates, plus brand them all with signature and banner to show they are important messages from you and to keep everyone on board with what's happening within the team.
Startups must celebrate their milestones and wins as they evolve, for many reasons. A startup journey can be filled with ups and downs; by acknowledging achievements, it helps instill pride among your team members while motivating them towards reaching their goals.
Advertizing your startup's achievements via your company intranet is another powerful way to spread word of its success. This could involve posting client stories that illustrate its growth or announcing significant milestones such as meeting revenue goals.

On your company intranet, post stories of recent achievements of your organization as a way of motivating and inspiring employees while providing them with insight into its history and mission. Doing this may also increase employee satisfaction with both work and its mission.
Treat your team to a lunch or happy hour
Celebrate new product releases, increased customer base growth or other financial milestones with an enjoyable team lunch or happy hour to commemorate them. Not only can your team enjoy delicious meals together; the event can also provide them with an opportunity to network and learn from each other.
Planning a team lunch requires careful consideration of both its theme and date/time to fit into your schedule. Once decided upon, invite all team members via email or calendar request so that everyone has an opportunity to attend; make it special by choosing digital invitations that align with its theme!

If you plan to host a work happy hour, be sure to offer a variety of drinks for attendees. Not everyone enjoys beer; having wine and mixed drinks available can ensure more people attend your event. Also include non-alcoholic drinks for anyone who cannot consume alcohol due to health reasons or other considerations. Including snacks will stimulate conversation while giving employees extra energy boost and ensure everyone remains engaged during your event.
Give out awards
Startups may often feel isolated, so award ceremonies are an effective way to bring everyone closer together. When selecting who should receive these honors, be thoughtful in selecting those deserving. Employees should nominate each other or be allowed to nominate themselves but be clear as to the reasons for nomination; this will ensure a fair process with deserving awardees being recognized.
Make use of this opportunity to raise your company's profile within its industry. Sharing the award story via blog post or newsletter is an effective way to demonstrate how hard work by your team has contributed to the success of your brand.

While many startups do not reach success or remain in business long, it is still vitally important to recognize those that do, particularly if they are making substantial strides and meeting their goals. While it can be easy to focus on large successes like meeting annual revenue goals or expanding to new markets, recognizing smaller wins as well can foster an environment of continuous motivation and growth; even simple gestures such as thanking an employee when a project has been successfully completed can go a long way towards building such an environment - even as subtle as hosting an awards ceremony online can do just this.
Offer meaningful rewards
Rewarding employees can help a startup reinforce its values and culture while encouraging continued commitment from staff, as well as motivating them toward future success. Ideally, rewards should align with recognition programs within your company; remote workers may prefer flexible working arrangements or learning & Development sponsorship over company merchandise as an incentive.
Sharing the successes of your business with others can create an aura around it and attract the interest of prospective customers, leading to new partnerships and potential avenues for expansion. Sharing success stories also keeps employees motivated when facing difficulties; sharing them can keep the team engaged even during challenging periods.

While startups face many obstacles, they also enjoy the freedom to innovate and push the limits of what's possible. Because of this, it is paramount that when they find success they share it with others so as to show what can be accomplished with hard work and belief in yourself; by doing this they can demonstrate anything is achievable with determination - inspiring the next generation of entrepreneurs not to give up their dreams easily and never give in!
So go ahead - celebrate your startup's successes now - it is only right! And start planning celebrations.